Are you a blogger looking for the best email marketing tool in the market? Or are you looking for how to build your blog email list from scratch? Or do you want to start affiliate marketing using email? Constant Contact is one of the best email marketing software in the market? And I’m this review, we are going to check out Constant Contact Review: The best email marketing tool for a blogger.
We are going to touch on everything you need to know about Constant Contact and how you can use it for email marketing of your blog.
Why do blogger need Constant Contact for email marketing
If you just started blogging, there are lot of people telling you to start building your email list, that your email list is money? But why do you need to build your email list?
An email list of your blog are people who willingly submit their email address on your blog to receive blog newsletter, new blog post, and so on. But you can leverage this email list to grow your blog traffic by sending new blog post notification to your list, send affiliate offer to your list, that you think they might buy to increase your blog revenue, and you should include your email subscribers to your blog media kit.
Constant Contact Review: The best email marketing tool for blogger
Constant Contact is a powerful software for email marketing, the powerful software has more than 650,000 users. It is user-friendly and you can start your blog email marketing without an email marketing experience. It is designed with many templates and features to help you improve your email marketing campaign.
Constant Contact Features
1. Easy WordPress Integration
You don’t need to know how to code before you can add Constant Contact account to your WordPress account. With WordPress accounting for the large majority of blogging platforms in the market because of its user-friendly interface, you should be able to connect your WordPress blog with Constant Contact.
Once connected with Constant Contact, you should be able to create your blog sign-up form, add your sign-up form to your contact us page, and lot more.
2. Drag and Drop Feature
Another powerful feature in Constant Contact is the drag and drop features which allows you to create an email from so many inbuilt templates.
All you have to do is to edit any email template you like and customize it to your taste.
3. Branding Features
Constant Contact allows you to add your brand kit to your email messages and newsletter before sending the email out.
You can add your blog logo, fonts, color palette, and social media accounts to your email to increase the click-through rate of your email marketing campaign.
4. Segmentation
Constant Contact allows you to create segments from your email list based on how users interact with your email.
These powerful features allow you to weed out users who are not opening your email and focus on users who interact with your messages. This allows you to increase your email marketing campaign open rates and click-through rates.
4. Real-Time Reporting and Analytics
Get email marketing campaign reporting in real time to know how your campaign is performing.
The report shows you important metrics like total subscribers, numbers of unsubscribers, email opening rate, email deliverability rate, email click-through rate, and more.
You can compare your present email campaign with the previous campaign based on days, weeks, months, and year.
5. Contact Management
Constant Contact allows you to import your email list from other email marketing software and also check errors from the imported list. You don’t have to start from scratch with your email marketing with Constant Contact. You can also add email address manually to your list.
Constant Contact Pricing
Constant Contact offers 30 days free trial along with any plan you choose. The 30 days trial allows you to check their services out.
There are two paid plans that you can choose from. The first plan is the
Email plan $20/mo Price based on number of contacts
Which is for small businesses and organizations looking to create professional emails, build customer relationships, and drive real results.
Features
- Email Marketing
- Email Marketing (Unlimited sends)
- Customizable Templates
- Branded or Industry Templates
- Tracking & Reporting
- Automated Email Resend to Non-openers
- Online Donations
- E-commerce marketing
Email Plus $45/mo Price based on number of contacts
For small businesses and organizations ready for even better results with automated emails and other powerful features that engage their audience.
- Email Marketing
- Email Marketing (Unlimited sends)
- Customizable Templates
- Branded or Industry Templates
- Tracking & Reporting
- Automated Email Resend to Non-openers
- Online Donations
- E-commerce marketing
- Advanced E-commerce Marketing
- Customizable Pop-up Forms
- Automated Email Welcome Series
- Automated Email Behavioral Series
- RSVP
- Surveys
- Polls
- Coupons
- Dynamic Content
- New Customer Consultation
Constant Contact offer nonprofits a 20% 6-month prepay discount and 30% for 12-month prepay. There is no discount for a monthly term. You will be asked to send us your Federal government Letter of Determination, 501 (c)3 or (c)6 if you are in the U.S, or an equivalent type of documentation if outside of the U.S.
Pros of Using Constant Contact
- User-friendly interface and excellent customer support.
- Many free templates to choose from.
- Offer 20% discount for NGO.
Suitable for beginners in email marketing. - High deliverability rate compares to other email marketing software.
- WordPress plugins for WordPress users.
Con of using Constant Contact
- No free plan.
Our Verdict on Constant Contact Review: The best email marketing tool for blogger.
Though the lack of a free plan is one of the main disadvantages of using Constant Contact. Its high deliverability rate, with user-friendly interface and mobile-friendly email template to choose from, makes it an excellent tool for email marketing.