If you are looking for How To Use Pinterest To Drive Traffic To Your Blog, then you are in the right place.
In this article, we are going to look at different ways that you can use to drive traffic to your sites. Whether your site is e-commerce or blog, it doesn’t matter. If you implement the tips I listed in this article, you are guarantee of driving massive traffic to your blog.
After so many years of trial and error methods to find the perfect social media platform that drive traffic to blog. I found out that blogger who use Pinterest instead of other social media platform get more visit per month.
There are a lot of new bloggers like you, would have harness the power of pinterest and are making money from their blog every month. It doesn’t matter whether your blog is new or your blog is old. With pinterest you are sure of getting visitor to your blog.
One major point that I alway want people to know is that Pinterest is like Google and you should treat your pin like you are trying to rank a new article on Google by adding keywords in your pin description.
Type of people who should use pinterest
First and foremost, Pinterest is a social media site that allow people to share new ideas in form of pin to board. The social media site was first dominate by women.
Unlike other social media site that want people to stay on their site and post have a short time of visibility. Pinterest allow people to visit other sites and pin have a long time up to three month of visibility.
Pinterest is suitable for people who are into:
- Digital Marketing
List of what do to before sharing your pin on pinterest
The very first steps to take if you want to harness the power of pinterest is what i call beginner steps. Pinterest is not for everybody. But if you want To Use Pinterest To Drive Traffic To Your Blog, you need to take some steps before sharing your pin on pinterest.
1. The very first step is to start by having your own personal blog. If you are using free blogging platform like blogger, you are at the mercy of the blogging platform and your content can be deleted without prior notification.
You can start blogging by choosing a web host for your blog. Web host are expensive but with interserver, you can start from as low as $5 a month. Intersever allow you to pay on a monthly basis.
2. Choose a competent web designer to design your blog. If you already have a blog, you can look for professional web designer on fiverr to redesign your blog and make your blog look more professional.
3. Install social sharing plugin on your blog to make it easier to share your article to pinterest and other social media site.
4. Install Pin it button on your blog to make it easier for people to pin your image to their board. Installing this button make it easy to select the perfect image from your article and pin the image to pinterest board.
5. Now that we are done with the designing of your new blog. The next step is for you to create a pinterest business account. Pinterest business account gives you the opportunity to measure your pin performance.
If you have a personal account on pinterest, you can convert it to business account.
6. Apply for rich pin to enable Pinterest to understand what your pin is all about. If you have successfully set up rich pin, you discover that pinterest who show relevant information like title, meta description pull from your pin link. This help to increase your pin clicks which is crucial to your pin going viral. If you want to know what to do to have a viral pin. You can read my guide where I show different steps to take if you want to have a viral pin.
How To Use Pinterest To Drive Traffic To Your Blog
Now that we cover the beginner steps you have to take before you start sharing your pin on pinterest. The next thing to do is to find out how to Use Pinterest To Drive Traffic To Your Blog.
- Create Personal Board
Board are where you are going to save your pin. At first it is very hard for you to join many group board with large follower.
But you can still create your personal board and save your pin.
Remember that it is better to have a board with low follower but high engagement rate than with board with high follower with low engagement.
Create up to 15 personal board which is relevant to your blog niche and topic you write about. Make sure that your board description contains keywords which increase the chance of your board being seen by thousands of people.
- Join Group Board
Unlike personal board where you are the only one that can save pin, group board has many contributor who are sharing pin to this board.
The main advantage of group boards is that they have high followers and the engagement rate is high due to strict rules which encourage people to repin other pin. You also find new ideas that you love in form of pin design, keywords distribution and hashtags.
Group board are very easy yo find but hard to get accepted if your followers is still low but once your follower and monthly view increases, your chance of getting accepted is higher.
Head over to pingroupie to find group board who are looking for contributor. You should use the filter to remove lower quality group board and join high quality group board with high repin rate.
- Pin to board with high engagement rate
After joining a couple of group boards and you have save a couple to pins to these boards. The very next step to take is to check whether the board is performing or not.
Though the fault could be from your side due to poor pin design, lack of catchy headlines and no keyword in your pin description.
If you are sure that the fault is not from your side, the next task is to remove low board and focus your effort on board with high engagement rate.
Head over to Pinterest analytics to examine your board performance and pin performance. Or you can use Tailwind board analytics to perform better probing of your board insight.
Focus your effort on board and pin design that gives you high engagement rate to increase your chance of having your pin going viral.
- Schedule your pin
Board perform better when there are people online, when you join a group board with high number of contributor, you need to find a way to save your pin to this board when your board follower are online.
To solve this issue, you should invest in tailwind app to schedule your pin.
Tailwind gives you the opportunity to save your pin when you follower are online to get better engagement.
- Keyword and Hashtags
I have a lot of success when I started including keyword in my headline, pin description and alt text of the image. Pinterest understand what my pin is all about and Pinner are likely to click on my pin to know more about the pin.
Using hashtag on Pinterest is now possible and a lot of popular Pinner advice Pinner to add different hashtags in their pin descriptions. When user search for any query using hashtag, your pin would show up and this bring about an increase in pin exposure and engagement.
- Tailwind Tribes
Tailwind Tribes works like Pinterest group board and with better way of encouraging repin.
Once you join a tribe, you are expected to repin the same number of pin you added. If you don’t repin other pin, tribes creator would remove you becuase of low activity.
Tailwind give you free 30 pin submission to 5 different tribes when you join for free. You can upgrade to have more submission and tribe membership.
Once you are active on tailwind tribes, you will discover an increase in your repin and blog traffic.
Getting blog traffic from Pinterest is very easy especially for new blogger who find it difficult to get traffic from Google during the first few weeks but with Pinterest, the traffic you get to your blog depends on the tactics you employed.
If you follow all the tips listed in this article, your blog traffic would surprise you.